MOSKOWITZ DERMATOLOGY
Completed in May of 2022, HIVE lead the design for a 20,000 sq. ft. facility for Dr. Jeff Moskowitz’s dermatology practice which serves over 38,000 patients annually. From the initial concept phase, we worked closely with the builder, architect, vendors and client to design every element of this new construction project. Areas of focus included the exam, surgery and autoclave rooms, auxiliary support rooms, and the 4,000 sq. ft. lobby designed with a 27 ft. tree root, selected by Dr. Jeff as its backdrop. Many elements of the practice were custom-designed by HIVE - providing innovative solutions, support to the amazing staff and an overall positive experience for the patients.
A retail space accessible from the lobby provides patients with in-house prescriptions, bandages, and other supplies, eliminating the need to hunt down post-op necessities elsewhere. Many elements of the practice were custom designed by HIVE and their collaborators for innovative solutions, support to the amazing staff, and an overall positive experience for the patients.
The exterior landscape welcomes protected trees and vegetation to stick around rather than succumb to a scraped-barren lot — a vision of Dr. Jeff himself and one that is parallel to his mission for preserving access to quality care for his patients and staff by keeping his practice private. Incorporating the re-branding process into this collaborative project allowed us to weave a refreshed visual identity throughout the interior and exterior, across business stationery, and onto a new website, creating a cohesive user experience and informing all who interact, both in-person and online.
